Launch your campaign confidently with our coaching and copy-chiefing services

When you're ready to invest budget and time into an insurance marketing project or campaign, a second set of eyes can be invaluable. Particularly if those eyes have been through more than 20 years of insurance marketing.

When our president, Heather Sloan, founded this business back in 2004, she used a coach to make sure she was on the right track. The coach's second opinion gave her confidence in her strategy and work products. Now, Heather is ready to provide a similar confidence boost to fellow insurance marketers around the nation.

How does insurance marketing coaching and/or copy-chiefing work?

Very simply, you purchase a block of one-on-one coaching or copy-chiefing sessions to use as you wish. If you'd like to run your strategy by Heather to get a second opinion, she will listen, answer questions and provide advice.

If you'd like Heather to review your draft marketing piece, she will copy-chief your work to make sure your word choices, organization and calls to action are as persuasive as possible.

Who benefits from this service?

Truly anyone can benefit from a second set of eyes. Whether you're just starting your career or you manage a marketing communications department, this service can help you tighten your creative work and launch your project with confidence.

How much does this service cost?

We charge $150 per hour for coaching and copy-chiefing services. We recommend that clients begin by purchasing a three-hour block of time. As you can imagine, if marketing effectiveness and response rates are improved by even a fraction of a percent, the service more than pays for itself. Contact us to get started today.