Five B2B Content Marketing Trends to Target Now

Posted by Heather Sloan on Thu, Apr 18, 2019

Bellbottoms. Feathered bangs. Dance fads and internet memes. Do these old trends make you cringe? It’s easy to dismiss trends as short-lived gimmicks, but here’s the deal: Some trends represent real change. The internet, for example, might have seemed trendy when it first emerged, but now it’s transformed nearly every aspect of modern life.

Read More

Topics: b2b content marketing

Infographic: Top B2B Content Marketing Trends

Posted by The Inbound Team on Thu, Feb 16, 2017

There’s a lot happening in B2B content marketing trends this year. Content marketing is an increasing popular choice, and companies are spending more money on it. Only 6 percent of companies would describe their content marketing efforts as sophisticated, but progress is being made, and companies with a documented strategy are more likely to see positive results.

Read More

Topics: b2b marketing, b2b content marketing