E.A.T. Guidelines for Insurance Marketing

Posted by Heather Sloan on Mon, Apr 27, 2020

Expertise. Authoritativeness. Trustworthiness. These are good goals for any content marketer. They’re also factors that Google considers important when providing a page quality rating. Here’s why Google’s E.A.T. guidelines are important when creating your insurance marketing approach.

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Topics: E.A.T. guidelines for insurance marketing, E.A.T. guidelines, E.A.T.