--- title: Social Media Content - Social Media Writing description: Need great social media content delivered to your inbox weekly? We can help. Get details on how to amplify your effectiveness with our social media writing service. --- - [Home](https://www.inboundinsurancemarketing.com/) - [Contact Us](https://www.inboundinsurancemarketing.com/contact/) - [Blog](http://insurancecopywriting.hs-sites.com/blog) - [![inbound-insurance-marketing-twitter](https://www.inboundinsurancemarketing.com/hs-fs/file-2415096550-png/Image/icon_twitter.png)](https://twitter.com/InboundInsMktg) - [![imbound-insurance-marketing-linkedin](https://www.inboundinsurancemarketing.com/hs-fs/file-2415096545-png/Image/icon_linkedin.png)](http://www.linkedin.com/company/inbound-insurance-marketing) [![inbound_logo](https://www.inboundinsurancemarketing.com/hs-fs/file-2417585847-png/Image/inbound_logo.png)](https://www.inboundinsurancemarketing.com/) ![social-media-content](https://www.inboundinsurancemarketing.com/hs-fs/hubfs/Great%20Content%20Start%20Here%20-%20Website%20Interior%20Image%20-sm.jpg?width=1024&height=90&name=Great%20Content%20Start%20Here%20-%20Website%20Interior%20Image%20-sm.jpg) # Compelling Social Media Content ## **Are you a social media naysayer – one of those people who believes social media can never yield measurable results?** We used to be skeptical too, but not anymore. Just as an experiment, we fully jumped into social media (primarily LinkedIn and Twitter) in November 2011.  By May of 2012, the facts were undeniable. Our monthly website traffic had increased three-fold, we were generating six-times more website leads and we had 78 leads in one month from social media sources! While that took place a few years ago, the results have only grown more convincing over time. Today, LinkedIn is the primary source for 80% of business-to-business leads. We’ve noticed something about prospects we meet through LinkedIn. They’re savvy, information-hungry and searching for ways to operate smarter. Those characteristics just happen to align with our ideal client profile. How about you? Would you like to connect with people like that? ## **There’s no denying that social media is here to stay.** • There are more than 3 billion active social media users worldwide. (Hootsuite/We Are Social, 2017) • 69 percent of American adults use social media. (Pew Research Center, 2018) • 88 percent of Americans ages 18 to 29 use social media. (Pew Research Center, 2018) ## **If you’re still reluctant to explore social media, consider this:** • It doesn’t take long to create an effective social media presence. In fact, you can get social media results by investing as little as two hours each week. • Social media is a very lucrative and low-cost lead source. • While Facebook has largely been a business-to-consumer marketing tool, many business-to-business insurance marketers generate strong ROI by using LinkedIn. ## **Count on our social media writing service to supply you with:** • Posts to promote your [blogs](https://www.inboundinsurancemarketing.com/insurance-blogs), web pages, and [downloadable content](https://www.inboundinsurancemarketing.com/white-paper-writing) offers, driving traffic to your website. • Posts to promote relevant third-party content in your industry, further establishing you as an informed thought leader. • LinkedIn profile and executive bio development, to showcase your capabilities. • Content for your company pages on LinkedIn. • [Blog articles ](https://www.inboundinsurancemarketing.com/insurance-blogs/)to fuel your social media strategies. ## **If you’d like to learn more about social media content  development, **[**contact us**](https://www.inboundinsurancemarketing.com/contact/)**. Or, get answers to frequently asked questions below.** ### Want to Outsource Your Social Media Content? ## **Frequently Asked Questions About Our Social Media Writing Services** **Q: What content do you post?** **A:** We work with you to create a customized social media plan. In general, a strong social media strategy mixes promotional posts that link to your website with other third-party posts that provide information your audience will find interesting. **Q: How often should we post to social media?** **A:** The best frequency depends on the venue as well as your strategy. We can post anywhere from multiple times a day to twice a week. Most posts can be scheduled in advance to save time. **Q: What happens if someone makes negative comments?** **A:** Negative comments can happen, whether they’re from unhappy customers or internet trolls. We can monitor your social media accounts for issues. If any problems arise, we will work with you to resolve them. **Q: We already have a website and blog. Do we really need social media?** **A:** Yes! You need to help people find your website, and social media is one of the most effective methods for doing that. Adding social media to your online strategy will increase your website traffic and maximize the investment you’ve made in your website.  **Q: Tell us about social media for insurance.** **A: **We specialize in the industry and keep our fingers on the pulse of new developments in all lines of insurance. This makes it easy for us to source compelling third-party content to complement your social media writing strategy. Beyond insurance, we develop social media content for other industries as well. ## Related Articles: [**What's New With LinkedIn Groups - The Highlights**](https://www.inboundinsurancemarketing.com/blog/whats-new-with-linkedin-groups-the-highlights) [**How to Identify Social Traffic in Google Analytics**](https://www.inboundinsurancemarketing.com/blog/how-to-identify-social-traffic-in-google-analytics) [**The Art and Science of Choosing Great Hashtags**](https://www.inboundinsurancemarketing.com/blog/the-art-and-science-of-choosing-great-hashtags) **[What’s Working in Social Media for Insurance and Other B2B Industries](https://www.inboundinsurancemarketing.com/blog/whats-working-in-social-media-for-insurance-and-other-b2b-industries)** [**Important Changes for B2B Marketing with LinkedIn**](https://www.inboundinsurancemarketing.com/blog/important-changes-for-b2b-marketing-with-linkedin) © 2021 Inbound Insurance Marketing. Part of INfusion Marketing Communications, Inc. All Rights Reserved.