insurance social media marketing
The Art and Science of Choosing Great Hashtags
If you want to build an audience and get seen on Twitter, you need to use hashtags. They’re how users who don’t already follow you can find your tweet…
insurance social media marketing
Six Things Insurance Marketers Can Do with 280 Characters
Twitter has doubled its word count limit. Once given a meager 140 characters, users now have 280 characters to play with. As with other Twitter change…
Insurance Marketing Quick Tip: How to Create a Social Media Editorial Calendar, Part 2
Make social media marketing more time-efficient and relevant to business strategy by incorporating an editorial calendar into your insurance marketing…
Insurance Marketing Quick Tip: How to Create a Social Media Editorial Calendar, Part 1
It’s not too late to use the momentum of a new year to enhance your insurance marketing strategy by organizing social media content. A social media ed…
Social Media Savvy – Four Steps to Effectively Manage Negative Comments on Social Media
Social media channels are excellent tools for engaging with current and potential clients. However, as your insurance organization expands marketing r…